Marisa is a Coach for divorced moms, mentoring and supporting other professional women to create exactly the kind of life and relationships that are built on their authentic selves: their freedom, their passion, and their purpose.

Marisa had went through several rounds of website rebuilds and none of them ever captured the essence and experience she was attempting to impart virtually – nor had all the informational elements necessary to sell her program.

We worked with Marisa to rebuild her website, creating a super easy to edit backend where she could add info without having to outsource the work. Our main focus, though, was creating a highly converting home page that immediately informed her leads what exactly she does and how to work with her on all levels – be it 1-to-1, group program, or purchasing her book.

Her most important focus was ensuring that the feeling of the site matched the feeling of her personal brand, so her leads can better trust and understand Marisa’s coaching work – in the year of social distancing, when business had to be conducted only virtually.

In the process of cleaning up the technical backend, we also made a major brand refresh with a completely custom website design across the board, from home page to blog, from about page to press & resources.

As a bonus, we also streamlined her marketing processes and cut out one additional software, saving even more money in the long run!